New Ad Launch For Robo Bull
Seeing the Robo Bull in action, I had just one phrase that came to mind… Bad-To-The-Bone. I knew immediately capturing this in a still print ad was going to be tough since nothing does this robotic instrument of mayhem justice like seeing it thrash and spin in person. Going with straight product shots was out. We had to try and find some way to put that same chill down the spine of the readers that we got in person. We designed the baddest cyborg bull we could imagine. It may not be a substitute for the real thing, but one look at this guy tells you he’s not like the rest of the bar room novelty acts out there. He’s “Just Like The Real Deal”

a little mood music ![]()








